Responsibilities:
- Develop and execute a comprehensive strategy to acquire at least 50 qualified independent insurance agencies for our AI chatbot waitlist in ~90 days.
- Identify and target appropriate insurance agencies that fit our target audience criteria.
- Leverage various marketing channels, including LinkedIn automation, social media, content marketing, and networking, to promote the AI chatbot and encourage sign-ups.
- Manage and optimize marketing efforts to ensure maximum efficiency and results.
- Track and report progress to Violet's founder, adjusting strategies and tactics as necessary.
- Collaborate with the team to refine messaging, value proposition, and overall approach to agency acquisition.
- Ensure initiative milestones and goals are met within the designated timeframe.
Requirements:
- Proven experience in business development, sales, or marketing, preferably in the insurance or technology industry - but open to considering those willing to learn.
- Strong understanding of the insurance landscape and the unique needs of insurance agencies - or willing to learn.
- Excellent communication, networking, and relationship-building skills.
- Ability to work independently and take ownership of the initiative from end to end.
- Proficiency in using LinkedIn automation tools, social media platforms, and other marketing channels.
- Ability to build lead lists, cold call prospects, and manage pipelines in Hubspot.
- Goal-oriented and highly motivated to achieve results.